Google

If you’re new to Google Ads, you might have heard the term Quality Score thrown around a lot. It seems important, but you can’t figure out what it is or why it matters. Well, we’re here to tell you that the Quality Score...

You’ve probably heard about ChatGPT, OpenAI’s latest AI chatbot that can answer any and all your queries. It’s caused quite the ruckus amongst the general public. There’s a very hot debate going on right now on the internet: ChatGPT vs. Google! What Is ChatGPT?  ChatGPT...

Want to advertise your business on Google? The age of digital marketing is upon us. You don’t have to spend all of your marketing budgets on flyers, print ads or that flailing-arm guy. The internet is where you need to be. One of the...

Google Ads aren’t cheap. But if you’re generating traffic and conversions, they’re definitely worth all the money you’re putting in. As such, it’s important you measure how much traffic and conversions your ads are driving. This guide is going to help you set...

Negative keywords are used to prevent your ads from showing to people who are actively searching queries unrelated to the services or products you provide. In turn, giving your business the opportunity to reach the best potential audience whilst efficiently spending your campaign...

A few decades ago, one could've never imagined technology like Google Lens taking the world by storm. But not only has it done just that, it has only gotten better with time. When hearing the word Google Lens, you'd instantly think of the lens...

It used to be a long, arduous process to shift all of your data from one mobile device to another, especially if you're switching from Android to iPhone. But all of that's been made easier with Apple's first-ever app for Android, 'Move to...

Attracting customers to your website and then have them convert can be a difficult task. Most of the time, they will not feel convinced to make a purchase and leave even before making it to the check-out section. These are the customers for...

The National Labor Relations Board has filed a complaint on Wednesday against Google that the company violated the US labor law by spying on its workers before firing them. The employees were reportedly organizing a protest against the company policies when Google fired the activists.  Laurence...

Google after five years of providing free and unlimited on-cloud storage services to its users announced on Wednesday that all new photos or videos uploaded over Google Photos after June 1st, 2021 will count towards the 15GB cap. Google further stated that its...